THE FIRST NEW YORK FASHION WEEK WAS THE WORLDS FIRST EVER ORGANISED FASHION WEEK.FIRST HELD IN 1943,THE EVENT WAS DESIGNED TO ATTRACT ATTENTION AWAY FROM THE FRENCH FASHION DURING THE WORLD WAR 2.FASHION MAGZINES LIKE VOGUE,WHICH WERE NORMALLY FILLED WITH FRENCH DESIGNS,INCREASINGLY FEATURED AMERICAN FASHION. IN 1994 THE EVENT WAS MOVED TO ITS FORMER SITE IN BRYANT PARK BY FERN RALLIS WHERE IT WAS HELD INSIDE A SERIES OF LARGE WHITE TENTS IN THE ALMOST BLOCK LONG PARK. Dates for the 2013 shows were September 5–12, 2012 (Spring/Summer 2013) and February 7–14, 2013 (Fall/Winter 2013). The Mercedes Benz Fashion Week Spring/Summer 2014 shows at Lincoln Center ran from September 5–12, 2013, although independent shows began a day earlier. On November 4, 2013, IMG announced that it is outsourcing production of its New York and Miami fashion weeks to LDJ Productions For the 2014 New York Fashion Week, the Tory Burch brand was the first to use Google’s LIGHTBOX , which is Google’s custom brand exchange, to livestream video of the runway show.
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